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Establishing Goals and Objectives

Establish Goals and Objectives

Begin with the end in mind:

  • What is your definition of success?
  • Where do you see yourself in the next 5, 10, 20 years?
  • What is the vision you have for your firm and yourself?

    What are you ultimately looking to accomplish?
  • Grow assets, revenues, profitability?
  • Bigger footprint?
  • Establish a legacy?
  • Add capacity?
  • Add new products and services?
  • Grow into new markets?

    Or are you looking for :
  • Retirement plan?
  • Exit strategy?
  • Search for a successor?
  • Ensure the continuity of your business for your staff and clients?
  • Develop your employees?
  • Wind down the business?
  • Protection for you, your family and your business in case of death or disability?

    The answers to these questions will provide a good understanding of where you will need to focus.